{"title":"Nabeshima Meicha","description":"\u003cdiv class=\"twocol\"\u003e\n\u003cp\u003e\u003ca class=\"btn\" href=\"http:\/\/www.nabesima.co.jp\/pdf\/prof_e.pdf\" title=\"Nabeshima Meicha Company Info\" target=\"_blank\"\u003eCompany Intro (English PDF)\u003c\/a\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eEstablished\u003c\/strong\u003e: 1908\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFounder\u003c\/strong\u003e: Jinbei Nabeshima\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLocation\u003c\/strong\u003e: Takayama City, Gifu Prefecture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eNabeshima Meicha was founded by Jinbei Nabeshima who left his village Nyukawa to learn about business in the city of Matsumoto, Nagano Prefecture. His son, Jinzaburo, inherited the business and founded Nabeshima Jinzaburo Shoten to sell green tea in Takayama City, Gifu Prefecture.\u003c\/p\u003e\n\u003cp\u003eToday, the company is part of a larger group, Nabeshima Shoten Co., Ltd., that engages in fireworks production, construction, and other businesses. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"twocol\"\u003e\u003cdiv class=\"video\"\u003e\n\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/p1RqY6cLty4\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen\u003e\u003c\/iframe\u003e\n\u003c\/div\u003e\u003c\/div\u003e","products":[{"product_id":"hida-mugicha-barley-tea","title":"#0504.G1 Nabeshima  Mugicha Barley Tea (tea packs)富山産むぎ茶","description":"\u003cp\u003e\u003ca href=\"https:\/\/yunomi-jp.pro\/products\/hida-mugicha-barley-tea-bulk\" title=\"click here to shop Nabeshima Hida Mugicha Barley Tea in bulk\"\u003e\u003cem\u003eAlso available in Bulk 300g and 1kg\u003c\/em\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eWe utilize Rokujo barley from Kokufu-cho in Hida Takayama, Gifu Prefecture, gently sand-roasting it to produce an aromatic flavor and amber color that has fast earned acclaim throughout Japan and the world as one of Nabeshima Meicha’s new signature products.\u003c\/p\u003e\n\u003cp\u003eWinters in Hida are intense, with the snow piling up and frigid cold. The Rokujo barley we use in our barley tea is sown from November through December, before the winter cold becomes more intense. The barley is allowed to slumber in the snow to develop richer glucose content. The result is a barley with smaller granules and excellent sweetness.\u003c\/p\u003e\n\u003ch2\u003eSand-roasted barley\u003c\/h2\u003e\n\u003cp\u003eBarley tea is generally made from inferior quality, low-grade barley. Our Hida Barley Tea, by contrast, utilizes 100% grade AA barley, the highest grade, produced locally. Compared to firing tea in pans, we employ traditional sand-roasting, a more painstaking process. Slowly roasting the barley in drums with sand imparts a rich aroma and prevents it from being scorched. The rich aroma and bouquet you will experience are one of the foremost charms of Hida Barley Tea.\u003c\/p\u003e\n\u003cp\u003eAs traditional tea purveyors, we consider ourselves to be not in the business of merely selling tea, but producing safe and quality products and promoting the culture of tea and what makes it delicious.This barley tea represents our latest innovation.\u003c\/p\u003e\n\u003ch2 style=\"clear: both;\"\u003eProduct Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eName\u003c\/strong\u003e: Hida Mugicha, Barley Tea from the Hida Region\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar\u003c\/strong\u003e: Fiber Snow Barley\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNet weight\u003c\/strong\u003e: 200g (20 packets, 10g each). For loose tea, see the \u003ca href=\"https:\/\/yunomi-jp.pro\/products\/hida-mugicha-barley-tea-bulk\" title=\"Hida Barley Tea Mugicha Bulk\" target=\"_blank\"\u003e300g and 1kg bulk sizes\u003c\/a\u003e.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Barley (grown in Hida, Gifu Prefecture)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrower\u003c\/strong\u003e: Toshihiro Tanaka\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 style=\"clear: both;\"\u003eVendor Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eName\u003c\/strong\u003e: Nabeshima Meicha Co., Ltd.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBusiness\u003c\/strong\u003e: Agricultural processing and other businesses.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEmployees\u003c\/strong\u003e: 4 employees, part of a group of companies run by the family totaling 3-4 dozen employees.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLocation\u003c\/strong\u003e: 12 Shimoichinomachi, Takayama-shi, Gifu Prefecture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEstablished\u003c\/strong\u003e: 1908\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eA specialist purveyor of Deep-steamed Tea, bringing the charms of tea from Takayama to the world. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Shimoichinomachi area in which Nabeshimameicha was founded is close to the traditional streetscape for which Takayama is famous. This is an area that thrived as a traditional merchant’s quarters. When the establishment was first founded, we piled our tea on traditional pull-carts and visited each client one by one. This commitment remains the same today, where we work closely with each of our customers and convey the traditional tea aesthetic. We take into account the unique aspects and strengths of the tea provided by farmers and tea wholesalers and develop our tea with care to meet the needs of wholesale vendors and downstream consumers. To that end, we consider it essential to meet face-to-face and align our approach. In recent years, we have been promoting the culture of Japanese tea in the United States and Europe, as well as actively selling our products online. No matter the target consumer or destination, we remain committed to our traditional way of considering what type of tea is best suited to the drinker, and in what contexts.\u003c\/p\u003e\n\u003cdl\u003e\u003c\/dl\u003e","brand":"Nabeshima Meicha","offers":[{"title":"2 x 10g tea packs (no strings) \/ 20g (0.7 oz) \/ Yunomi Sample Bag","offer_id":41667980165225,"sku":"nbs-mugiteabag-10g2","price":300.0,"currency_code":"JPY","in_stock":true},{"title":"16 x 10g tea packs (no strings) \/ 160 grams (5.6 oz) \/ Original Bag","offer_id":4101674949,"sku":"nbs-mugiteabag-10g16","price":1499.0,"currency_code":"JPY","in_stock":true},{"title":"40 x 10g tea packs (no strings) \/ 400g (14 oz) \/ Bulk Bag","offer_id":41667980197993,"sku":"nbs-mugiteabag-10g40","price":3500.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/products\/nabeshima-hida-mugicha-barley-tea-tea-packs-134443.jpg?v=1667006459"},{"product_id":"hida-mugicha-barley-tea-bulk","title":"#0503.G1 Nabeshima  Mugicha Barley Tea (loose) むぎ茶","description":"\u003cp style=\"clear: both;\"\u003e\u003ca href=\"https:\/\/yunomi-jp.pro\/products\/hida-mugicha-barley-tea\" title=\"click here to shop Nabeshima Hida Mugicha barley tea in tea bags\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cem\u003eAlso available in Tea Packs\u003c\/em\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp style=\"clear: both;\"\u003eNabeshima uses Rokujo barley from Kokufu-cho in Hida Takayama, Gifu Prefecture, gently sand-roasting it to produce an aromatic flavor and amber color that has fast earned acclaim throughout Japan and the world as one of Nabeshima Meicha’s new signature products.\u003c\/p\u003e\n\u003cp style=\"clear: both;\"\u003eWinters in Hida are intense, with the snow piling up and frigid cold. The Rokujo barley we use in our barley tea is sown from November through December, before the winter cold becomes more intense. The barley is allowed to slumber in the snow to develop richer glucose content. The result is a barley with smaller granules and excellent sweetness.\u003c\/p\u003e\n\u003ch2 style=\"clear: both;\"\u003eSand-roasted barley\u003c\/h2\u003e\n\u003cp style=\"clear: both;\"\u003eBarley tea is generally made from inferior quality, low-grade barley. Our Hida Barley Tea, by contrast, utilizes 100% grade AA barley, the highest grade, produced locally. Compared to firing tea in pans, we employ traditional sand-roasting, a more painstaking process. Slowly roasting the barley in drums with sand imparts a rich aroma and prevents it from being scorched. The rich aroma and bouquet you will experience are one of the foremost charms of Hida Barley Tea.\u003c\/p\u003e\n\u003cp style=\"clear: both;\"\u003eAs traditional tea purveyors, we consider ourselves to be not in the business of merely selling tea, but producing safe and quality products and promoting the culture of tea and what makes it delicious. This barley tea represents our latest innovation.\u003c\/p\u003e\n\u003cp style=\"clear: both;\"\u003eWhile the version made into \u003ca href=\"https:\/\/yunomi-jp.pro\/products\/hida-mugicha-barley-tea\" title=\"Hida Barley Tea Mugicha Tea Packs\" target=\"_blank\"\u003eindividual tea packets\u003c\/a\u003e are crushed for easy extraction of flavor, the bulk version features whole grain barley that you can boil.\u003c\/p\u003e\n\u003ch2 style=\"clear: both;\"\u003eInstructions\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eBoil 2 liters of water in a kettle\u003c\/li\u003e\n\u003cli\u003ePlace 25-30g of mugicha into the kettle and boil for 3 minutes\u003c\/li\u003e\n\u003cli\u003eTurn off the heat, place the lid on the kettle and allow to steep for 30 minutes\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2 style=\"clear: both;\"\u003eProduct Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eName\u003c\/strong\u003e: Hida Mugicha, Barley Tea from the Hida Region\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar\u003c\/strong\u003e: Fiber Snow Barley\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNet weight\u003c\/strong\u003e: 300g, 1kg\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Barley (grown in Hida, Gifu Prefecture)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrower\u003c\/strong\u003e: Toshihiro Tanaka\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 style=\"clear: both;\"\u003eVendor Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eName\u003c\/strong\u003e: Nabeshima Meicha Co., Ltd.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBusiness\u003c\/strong\u003e: Agricultural processing and other businesses.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEmployees\u003c\/strong\u003e: 4 employees, part of a group of companies run by the family totaling 3-4 dozen employees.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLocation\u003c\/strong\u003e: 12 Shimoichinomachi, Takayama-shi, Gifu Prefecture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEstablished\u003c\/strong\u003e: 1908\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eA specialist purveyor of Deep-steamed Tea, bringing the charms of tea from Takayama to the world.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Shimoichinomachi area in which Nabeshimameicha was founded is close to the traditional streetscape for which Takayama is famous. This is an area that thrived as a traditional merchant’s quarters. When the establishment was first founded, we piled our tea on traditional pull-carts and visited each client one by one. This commitment remains the same today, where we work closely with each of our customers and convey the traditional tea aesthetic. We take into account the unique aspects and strengths of the tea provided by farmers and tea wholesalers and develop our tea with care to meet the needs of wholesale vendors and downstream consumers. To that end, we consider it essential to meet face-to-face and align our approach. In recent years, we have been promoting the culture of Japanese tea in the United States and Europe, as well as actively selling our products online. No matter the target consumer or destination, we remain committed to our traditional way of considering what type of tea is best suited to the drinker, and in what contexts.\u003c\/p\u003e\n\u003cdl\u003e\u003c\/dl\u003e","brand":"Nabeshima Meicha","offers":[{"title":"10g（Region: Gifu prefecture 岐阜県産) \/ 0.35 oz \/ Yunomi sample bag　","offer_id":42076780888169,"sku":"nbs-mugibulk-010","price":300.0,"currency_code":"JPY","in_stock":false},{"title":"300g \/ 10.6 oz","offer_id":6265868613,"sku":"nbs-mugibulk-300","price":1999.0,"currency_code":"JPY","in_stock":true},{"title":"1kg（Region: Toyama prefecture 富山県産) \/ 2.2 lbs \/ Bulk bag","offer_id":6265868677,"sku":"nbs-mugibulk-1kg","price":5999.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/20240220-143632_0000.png?v=1708407470"},{"product_id":"nabeshima-hida-white-sesame-seed-barley-tea-tea-packs-shirogoma-mugicha","title":"#0505.G1 Nabeshima Hida White Sesame Seed Barley Tea (pyramid tea bags) Shirogoma Mugicha - 白ごまむぎ茶","description":"\u003cp\u003eCombining perfectly roasted white sesame seeds with  Rokujo barley from Kokufu-cho in Hida Takayama, Gifu Prefecture, Nabeshima Meicha has created a deliciously nutty and aromatic, caffeine free herbal tea.\u003c\/p\u003e\n\u003cp\u003eA specialist in mugicha (barley) tea production, the century-old tea producer gently sand-roasts the grains to produce an aromatic flavor and amber color that has fast earned acclaim throughout Japan and the world as one of Nabeshima Meicha’s signature products.\u003c\/p\u003e\n\u003cp\u003eWinters in Hida are intense, with the snow piling up and frigid cold. The Rokujo barley we use in our barley tea is sown from November through December, before the winter cold becomes more intense. The barley is allowed to slumber in the snow to develop richer glucose content. The result is a barley with smaller granules and excellent sweetness.\u003c\/p\u003e\n\u003ch2\u003eSand-roasted barley\u003c\/h2\u003e\n\u003cp\u003eBarley tea is generally made from inferior quality, low-grade barley. Our Hida Barley Tea, by contrast, utilizes 100% grade AA barley, the highest grade, produced locally. Compared to firing tea in pans, we employ traditional sand-roasting, a more painstaking process. Slowly roasting the barley in drums with sand imparts a rich aroma and prevents it from being scorched. The rich aroma and bouquet you will experience are one of the foremost charms of Hida Barley Tea.\u003c\/p\u003e\n\u003cp\u003eAs traditional tea purveyors, we consider ourselves to be not in the business of merely selling tea, but producing safe and quality products and promoting the culture of tea and what makes it delicious.This barley tea represents our latest innovation.\u003c\/p\u003e\n\u003ch2 style=\"clear: both;\"\u003eProduct Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar\u003c\/strong\u003e: Fiber Snow Barley\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNet weight\u003c\/strong\u003e: 30g (10 packets, 3g each). \u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Barley (grown in Hida, Gifu Prefecture), White sesame.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrower\u003c\/strong\u003e: Toshihiro Tanaka\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 style=\"clear: both;\"\u003eVendor Info\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eName\u003c\/strong\u003e: Nabeshima Meicha Co., Ltd.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBusiness\u003c\/strong\u003e: Agricultural processing and other businesses.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEmployees\u003c\/strong\u003e: 4 employees, part of a group of companies run by the family totaling 3-4 dozen employees.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLocation\u003c\/strong\u003e: 12 Shimoichinomachi, Takayama-shi, Gifu Prefecture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEstablished\u003c\/strong\u003e: 1908\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eA specialist purveyor of Deep-steamed Tea, bringing the charms of tea from Takayama to the world. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Shimoichinomachi area in which Nabeshimameicha was founded is close to the traditional streetscape for which Takayama is famous. This is an area that thrived as a traditional merchant’s quarters. When the establishment was first founded, we piled our tea on traditional pull-carts and visited each client one by one. This commitment remains the same today, where we work closely with each of our customers and convey the traditional tea aesthetic. We take into account the unique aspects and strengths of the tea provided by farmers and tea wholesalers and develop our tea with care to meet the needs of wholesale vendors and downstream consumers. To that end, we consider it essential to meet face-to-face and align our approach. In recent years, we have been promoting the culture of Japanese tea in the United States and Europe, as well as actively selling our products online. No matter the target consumer or destination, we remain committed to our traditional way of considering what type of tea is best suited to the drinker, and in what contexts.\u003c\/p\u003e\n\u003cdl\u003e\u003c\/dl\u003e","brand":"Nabeshima Meicha","offers":[{"title":"2 tea bags \/ 6 grams (0.2 oz) \/ Sample bag","offer_id":41681241374825,"sku":"nbs-shirogoma-3g2","price":500.0,"currency_code":"JPY","in_stock":true},{"title":"10 tea bags \/ 30 grams (1 oz) \/ Original bag","offer_id":40688070426729,"sku":"nbs-shirogoma-3g10","price":1499.0,"currency_code":"JPY","in_stock":true},{"title":"30 tea bags \/ 90 grams (3.2 oz) \/ Yunomi bulk bag","offer_id":41681241407593,"sku":"nbs-shirogoma-3g30","price":4000.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/image_973c4335-6c0f-4555-ab65-b0fc86fa5617.heic?v=1689809149"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/collections\/nabeshima-meicha-566371.jpg?v=1663992730","url":"https:\/\/yunomi-jp.pro\/en-gb\/collections\/nabeshima-meicha.oembed","provider":"yunomi-jp.pro","version":"1.0","type":"link"}